Yes! We all do our best to eat a healthy balanced diet but none of us are perfect. We've created our vitamins to fill those gaps and complement your family's daily habits so that we and our loved ones always get everything we need.
We set out by asking the unaddressed questions in the industry. What are supplements really doing for us? Why are they made the way they are? We found the average multivitamin uses outdated science from 50 years ago. To separate truth from fiction
Remember the old adage "more isn't always better"? Many vitamins today use cheap chemicals that our body's can't absorb in amounts that are much higher than we actually need! In the long term, taking these sorts of vitamins can be harmful to health
Bioavailability is just another way for saying how well an ingredient is absorbed and used by the body. Vitamins are not all created equal. There are different forms of each nutrient and each of them have varying levels of bioavailability. It's
More isn't always better. We already get most of our nutritional needs from our diet. That's why our experts focused on the 9 micronutrients that children most commonly lack. Our gummy is made to fill the gaps in their everyday needs. Learn more
We take pride in making sure our vitamins are produced to the highest standards. We manufacture our gummies in a GMP-certified facility in Germany, using only the highest quality ingredients. GMP stands for good manufacturing practices, meaning the
From start to finish, our experts in nutrition, formulation, and manufacturing are dedicated to building products that make every day better for your family. Our multivitamins are the result of investigating thousands of clinical studies to
We make every effort to become more environmentally friendly and sustainable. Due to popular demand, our refill pouch was co-designed with our First Day families. It is designed for our subscription customers to refill their original bottle. Our
We know many of our customers have various allergies so we developed our gummies are free from the common allergens like milk, egg, fish, crustacean, shellfish, tree nuts, wheat, peanuts, soybeans, and sesame. We also make them in an allergen-free
We prioritize organic ingredients wherever we can in our vitamins. That's why we're proud to say ingredients like our fruit and vegetable blend, sunflower oil, tapioca, and sugar are all certified organic. Certain micronutrient ingredients, however
We use a small amount of organic cane sugar to create delicious vitamins that you'll enjoy taking every day. We're proud to say we use up to 80% less sugar than other common gummy vitamins. Each of our gummies contain only 1g which is the amount
No, we are 100% vegan and use pectin which is fully plant based!
The FDA doesn't actually approve any supplements, which many people are very surprised to find out! We're extremely picky about how and where our products are made, which is why we source the most bioavailable ingredients and manufacture in
While we haven't taken our gummies through the Kosher certification process yet, we don't use any ingredients that violate Kosher status and we never use gelatin. Our customers can choose if these are the right fit for their diet, knowing we always
Store them in a cool, dark spot at room temperature. Crafted with pectin, they're designed to handle the heat, with a temperature tolerance often surpassing 200 degrees F. You've got peace of mind knowing our formulation scientists have meticulously
Don't worry, this is normal. The bottle includes a full month's supply (60 counts) of gummies. The bottle size was chosen for its ease of use, label legibility, and safety. As gummies settle during shipment, your bottle may appear to be partially ful
While we have sunflower oil to prevent this from happening, sometimes our gummies settle during shipment, this is totally normal. Please just give the bottle a good shake and they should easily separate!
Our blend consists of 12 organic fruit and vegetables full of antioxidants and phytonutrients. We take organic produce straight from farms and dry them on the spot to preserve all their goodness. Finally, we blend them together and put them directly
In order to make sure our product suits everyone, we use methyltetrahydrofolate, which even those with the MTHFR gene mutation can absorb & benefit from, instead of the cheaper and more common folic acid.
We designed our Daily Supercharge gummies to complement a typical woman's diet, which commonly includes other supplements. If you have concerns about potential interactions, we always recommend that you speak with your doctor.
We use only ingredients that we can be proud of! That's why our natural flavors and colors are wholly derived from natural fruits and vegetables. Our natural flavors are Orange and Strawberry and our colors are Carrot and Black Carrot juices.
Our Kids Daily Essential multivitamin is designed for children aged 4 to 12, regardless of weight and height. Even if they are taller or bigger than what's considered the norm for kids or are experiencing puberty earlier, our formula is well-suited f
Our vitamins are specially made for different age groups because everyone's health needs are unique. If you or your loved ones are outside our recommended age brackets, it's a good idea to chat with a healthcare professional to find the right vitamin
We've taken extra care to make our gummies safe for kids. We left out minerals from our formula, so even if your little one accidentally ate a few extra, there's no need to worry. Your family's safety is really important to us, and we want you to hav
We're totally on board with being green! Our team’s on a mission for planet-friendly solutions that’s why our containers are built to last. It's not just our gummy recipe that's science-backed—our containers are too! The roomy design keeps those gumm
Our bodies are truly amazing, and how they react to different foods varies from person to person. If you're not getting enough fiber, we recommend adding more greens to your diet. For an extra boost, try our pre, pro, and postbiotics, featuring our p
Our proprietary formula includes Livaux, which acts as a prebiotic fiber without causing bloating or gas. It effectively clears out the bad stuff, creating an optimal environment for probiotics to thrive and support your digestive health.
Let me play matchmaker and find the perfect product for you! First, tell me about your age. If you're under these brackets:Age 4-12: Kids' Enrichment paired with Kids' Belly-Biotic (best combination to start your health journey)Age 13-17: Teens' Kick
All our products are best used within 12 months! Just check the pouch or bottle for the exact best-by date. 😊
The truth is, 50% of people experience magnesium deficiency. This crisis is due to a rise in processed foods and vanishing nutrients, leading to sleepless nights, stress, and disrupted brain and bone health. If you’re experiencing these signs, you ma
Calming Magnesium does more than give you a good night’s sleep. With consistent use, you can experience calmer moods and less stress and anxiety throughout the day. That’s because magnesium and Zembrin® help calm the brain and nervous system.
Most people are unaware that melatonin is actually a hormone with no long-term scientific studies on women’s health and wellness. Beyond that, melatonin is often associated with side effects such as restlessness, morning grogginess, and nightmares. O
We use a 100% chelated form of magnesium citrate, which is easier for your body to absorb and gentler on your stomach. It doesn’t break down in your stomach like other types, meaning it is less likely to cause discomfort.
We use the best ingredients sourced globally.